A Vision for the Evolving UEM Market

Gartner just published its latest Magic Quadrant for Unified Endpoint Management Tools and positioned MobileIron as the only Visionary in the report. MobileIron is on the forefront of solving enterprise challenges around mobility, and has a history of paving the way for where our market is headed. In this blog post, I will elaborate on MobileIron’s strengths from the report and discuss how we see the UEM space evolving.

For reference, below is the 2020 Magic Quadrant:


Gartner Magic Quadrant for UEM 2020


Our customers drive our vision

Based on Gartner’s view, MobileIron is doing a very good job of understanding the direction of the UEM market and building towards that future. We are able to do that because we continue to be squarely focused on our customers and how mobility is changing in their environments. Of the 8 vendors in this Magic Quadrant, MobileIron is proud to be the only vendor that has also received Gartner’s coveted Customer’s Choice distinction (in every cycle since it began in 2018), as well as the only UEM vendor to achieve the prestigious Service Capability & Performance (SCP) Standards certification (for the third consecutive year). The SCP Standards provide the global benchmark of service excellence by defining best practices, quantifying performance levels, and establishing a framework for continuous improvement of technology services operations. We pride ourselves on this excellence.

Our customers continue to choose MobileIron because we continue to innovate to meet their needs. For example, MobileIron was the first to integrate conditional access for cloud apps into our UEM platform with MobileIron Access, which started a trend in the industry. MobileIron was the first to integrate Mobile Threat Defense into UEM, and our competitors are still trying to catch up. Additionally, MobileIron was the first to focus on eliminating passwords with UEM as the foundation, and others are following our lead. Gartner recognizes this and notes that more than any other vendor, MobileIron understands where the market is going and has a vision for changing market rules – which is how Gartner describes the vendors in the Visionary quadrant.


How our strengths set us apart

Gartner also highlighted key areas of strength for MobileIron in the 2020 Magic Quadrant for UEM Tools. For example, Gartner recognized MobileIron for its support of extended UEM use cases such as managing macOS devices and distributing secure applications to contractors and part-time employees. This is particularly important today, as an increasing number of employees are shifting to working remotely, meaning organizations must extend security and management capabilities to a variety of devices – both managed and unmanaged. The MobileIron UEM platform enables organizations to achieve comprehensive control over business data on mobile devices – including BYO macOS devices, corporate-issued Windows 10 machines, personal mobile phones and tablets, and special-purpose frontline worker devices – while optimizing end user productivity as employees work from anywhere.

Gartner also highlighted our ecosystem of partners and technology integrations. This is particularly important because with over 400 partners, we make it easy for customers to seamlessly integrate with other best-of-breed solutions, allowing them to best meet their unique business requirements.


As we look to the future, we are excited to continue to help our customers secure their corporate data across mobile devices in the perimeterless enterprise, while enabling a seamless and secure user experience. In a separate report , Gartner used the phrase, “Everywhere Enterprise,” to describe the new distributed work environment and I think it really fits. Our customers’ users are everywhere. Our customers’ infrastructure is everywhere. And the world is rapidly becoming more mobile.

Organizations need to build trust in a new way in the Everywhere Enterprise, and MobileIron provides the tools to build trust starting with the user’s device. This trust allows end users to leverage their mobile devices as their identity in the enterprise. Therefore, as we work with our customers along their journeys to becoming an Everywhere Enterprise, we can provide them with the zero trust platform to transact their business lives safely and seamlessly.


Click here to download the full report.



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August 2020 Gartner Magic Quadrant for Unified Endpoint Protection Management Tools. This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from MobileIron.


Brian Foster

Senior Vice President of Product Management

About the author

As SVP of Product Management, Brian is responsible for overseeing product direction and innovation. Brian brings more than 25 years of experience to his role. Prior to MobileIron, Brian founded a startup in the identity management space. Before that, he was SVP of information services at Neustar, the leader in identity resolution. At Neustar, Brian’s teams were responsible for solutions in marketing services, risk and fraud, registries, and security services. He also oversaw the product development and go-to-market operations. Prior to that, Brian was CTO at Damballa, a private company that discovered advanced threats running in enterprises and large internet service providers. As CTO, Brian was responsible for the advanced research, product strategy, and engineering operations.

Before Damballa, Brian was SVP of product management at McAfee. He oversaw McAfee's global product management functions and was responsible for over 80  enterprise and consumer products, generating more than $2B in revenue. Prior to joining McAfee, Brian was VP of product management at Symantec, where he oversaw product innovation for the enterprise endpoint. Brian has a BA in Economics from UCLA and completed the executive program in management from UCLA’s Anderson School of Management.