AT&T Work Platform and MobileIron -- Extending the Possibilities of BYOD

The new AT&T Work Platform adds a new dimension to MobileIron’s own EMM platform, and we’re really excited about it. Adding to MobileIron’s existing ability to secure and manage corporate apps and data on a user’s personal (BYOD) device, now even the bill can be separated. It’s the next big step to enabling BYOD adoption.

The user sees a lot of new benefits:

  • Gets a work phone number on their personal device. No more putting a personal cell number on business cards. Both phone numbers are simultaneously active.
  • No longer has to submit expense reports for voice charges. Usage on the work number go directly to the company, while personal use stays with the employee.
  • The same applies for data. Even if the user downloads a huge work presentation, the data usage for such transactions are billed to the company, not to the employee.
  • All of this is totally seamless and requires no user involvement.

And the enterprise wins too:

  • The cost of processing expense reports, or the hidden cost of overpaying for corporate stipends for mobile plans, goes away.
  • In light of new laws requiring companies to reimburse their employees fairly, businesses have been searching for a way to accurately track and pay for business use on employee devices. This solution allows them to see who is using corporate voice and data, and with which apps.

On the voice side, with the AT&T Work Platform, users gain a dedicated mobile business number through the AT&T Work Voice application for work-related calls on personally owned devices. Previously, users not only had to share their personal numbers with business associates, but they also had to highlight all business calls on their cell phone bill and submit an expense report or, possibly receive a monthly stipend, which in some cases underpaid or overpaid actual charges. Now, with a dedicated number, the company can ensure that 100 percent of company-paid calls are work-related and the user is able to preserve their own line for personal use. Best of all, this process is completely seamless for employees, and they never see the charges on their monthly bill.

On the data side, in the first release of the AT&T Work Platform, IT can assign a user a certain amount of data to each individual employee, such as 1GB/month. All of the user’s personal and work-related device activity,including voice calls with the AT&T Work Voice application, draw from that pool of data first. The user never sees the business data charges on their monthly cellular bill because it goes straight to the company up to the allocated amount. The next release of the AT&T Work Platform adds the ability to split the bill based on actual business usage, in addition to accurately tracking which apps are consuming data.

Through our patented Enterprise App Storefront, IT has the ability to offer business applications to employees. These can be public apps available in the marketplace, or in-house apps developed especially for corporate use. What the AT&T Work Platform adds is the ability for the enterprise to specify that they will take on the payment of the data usage for these apps, even on a BYOD device. For the administrator, it’s a simple matter of tagging them in the MobileIron administration console. For the user, nothing changes at all except that their BYOD bill will be smaller. Both the user and the enterprise can see the data usage consumed by business apps, but there will be no charge for the user.

MobileIron is thrilled to be the first EMM launch partner for the AT&T Work Platform and to enable this critical BYOD capability for our mutual customers. We look forward to continuing our strategic partnership with AT&T so together we can help our customers accelerate the Mobile First journey.

Josh Sirota